An online listing of your businesses name, address and phone number...
For many internet searches, people want the results to be relevant to their local area.
For example, if you are located in Saint Louis and are looking for a plumber, you don't want search results for companies located in Chicago or Dallas.
Similarly, if you are a small business located in Saint Louis, and your business services customers located near you, you don't want people calling you from New York or Seattle asking about your business. This would be a big waste of time for you.
A local citation is a combination of your businesses name, address and phone number located on other websites around the internet.
Google uses these online local citations to help present more locally relevant search results to people searching things on the internet.
If you own a small business that primarily services customers local to your company, you want dozens of local citations of your businesses name, address and phone number all over the internet.
The more local citations you have, the higher google will rank your google my business page, and the more prospective customers you will have visiting your website.
Adding local citations of your business on the internet is not difficult, but it can be a very time consuming process. You have to first find the online directories, create an account and then register your business.
If this is something you would like help with, contact the local SEO experts at 2 The Top SEO. We will be happy to take care of this time consuming exercise so you can keep focusing on what you do best.