A Digital Word Of Mouth Referral
A backlink is a link from one website back to your website.
We like to think of them as the internet's version of a word of mouth referral.
When one website links back to your website, google gets a word of mouth referral stating your website is a real, legitimate website.
And like word of mouth referrals, not all backlinks pack the same SEO punch.
If you needed a good plumber to fix a leaky sink, who do you trust more? Your best friend or a complete stranger? Simple...your best friend (if not...it's probably time for a new best friend).
And if you knew nothing about the company your best friend recommend, which type of referral would be better? A referral like "ABC company has good plumbers" or "ABC company provides excellent service fixing leaky sinks".
Again, simple. The second one because the referral specifically mentioned the service you need.
This is similar to what an anchor text backlink does for your businesses website. It's like google's best friend recommending them to an expert plumber that does great work fixing leaky sinks.
When google gets dozens of referrals like to your business, they put high trust in your website and rank you at the top.
We specialize in building a strong list of anchor text, highly trusted, best-friend like backlinks for your business. When google sees these specific, highly trusted backlinks, your website will rank higher. Guaranteed.